Online Marketing
Billions of searches happen everyday on the Internet. Is your web site being found?
Pay Per Click Management Advertising
BlaineTurner Advertising effectively creates targeted marketing campaigns, maximizing the return on investment from your Internet marketing budget. Our detailed knowledge of the ever-evolving search platforms of Google Adwords, Yahoo Search Marketing, and MSN AdCenter will save you valuable time and money, letting you focus on your business. We are skilled in increasing new business through Pay Per Click advertising and have a proven track record in generating better response levels, better quality of leads/sales, with targeted traffic.
BlaineTurner Advertising puts your company on top with targeted local, national or global market pay per click advertising campaigns. We are experts at:
- Keyword Research and Analysis
- Competitor Research and Differentiation
- Keyword Selection and Account Set-up
- Landing Page Design
- Daily Rank Monitoring and Bid Assessment
- Ad Copy
- Search Engine Marketing Strategy
You define the territory - we help you dominate the market.
Through our effective Google Adwords advertising campaigns, your company will be placed directly in front of potential consumers at the exact moment they are searching for your service, product or information.
Online marketing is evolving every day. It used to be enough for customers to see your ad and purchase your product. Today a successful brand means customers are talking about your product . . . and better yet, engaged with your product. And that success comes with online and interactive marketing, like banner ads and Google adwords plus social media, like Facebook, YouTube and Twitter. A side benefit . . . and the real beauty of online marketing . . . is the instant information we get about your customers. Incredible information about how they searched for your product, how they decided to buy your product, who they recommended your product to and why. There are three key points to developing a successful online marketing campaign.
- listen to your customers
- know your competition
- set goals to measure your results
Hit the mark by targeting better, easier and smarter. Social media ad campaigns tell it like it is.
Social Media
Conversations about your company and thousands of other brands, products, services, people, places and things are happening every day in the social media space. There’s nothing you can do to stop it, but you can join in. And we think you should.
A social media campaign builds awareness and encourages brand loyalty by allowing companies to engage in conversations with consumers. Social media also supports traditional public relations, marketing and advertising efforts and serves as another vehicle to drive traffic to the company Web site.
While any company can launch a Facebook page or open a Twitter account, successful results-driven social media campaigns are distinguished by their ability to provide thought-provoking content that is integrated with an overall brand-marketing and messaging strategy.
Social media content must also be customized to fit each social media outlet—whether it is Facebook, Twitter or another—in order to deliver results.
Perhaps most importantly, since social media is intended to foster open dialogue, companies must continuously monitor the social media universe to provide the kind of timely response that consumers expect and to effectively respond to negative feedback that can damage a brand’s image.
At BTA, we can help your company develop and execute an integrated social media strategy that connects with consumers and stakeholders across these various new channels.
